Media Entry (obligatory)

Contains the following products:

Product category 4x

Searched and found! Assign your company to the official product categories in the catalogue to highlight your product focus and be immediately discoverable by interested visitors.

Three product categories are included in your new media entry package.

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Exhibitor profile in all directories 1x

Your detailed company profile will be displayed on all IAA TRANSPORTATION channels.

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Weblinks 10x

Adding useful weblinks to your exhibitor profile will allow visitors to gain a comprehensive understanding of your company. You could add details regarding products and services or other more general information.

The possibility of enriching your profile digitally with weblinks is new and included in your Media entry (obligatory).

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Multi Media Files 10x

Make your exhibitor profile exciting and colorful for visitors by adding multimedia files such as company videos, pdfs and images.

The possibility of enriching your profile digitally with multimedia files is new and included in your Media entry (obligatory).

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Professionell marketing onboarding 1x

Let yourself be guided through the specialities of the new media entry and its included services. Schedule a one-on-one meeting with one of our marketing specialist.

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Keywords 190x

Assign suitable keywords for your company and your products in your company profile. This ensures that your exhibitor profile is easy to find digitally for your target group of visitors at IAA TRANSPORTATION.

This possibility to add keywords to your company profile is new and included in your media entry.

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Social Media Links 8x

Get connected with the IAA TRANSPORTATION Community and spread your company's social media accounts.

With the media entry package, social media links are included in your company's exhibitor profile.

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Exhibitor events 100x

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Contact person exhibitor profile / Networking 80x

List your contacts in your exhibitor profile, which will be presented in the digital exhibitor and partner directory as well as in the IAA TRANSPORTATION App.

Every contact person you add can potentially collect leads for your company via the IAA App.

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Promotions 1x

Take advantage of the unique opportunity to bring your trade fair highlights and advertising campaigns directly to the attention of IAA TRANSPORTATION participants with the "Promotions" advertising format. Whether exclusive offers, special trade fair discounts or invitations to stand events - with promotions you can draw attention to your trade fair presence and generate additional visitor traffic to your stand.

What you get:

Targeted visibility: Your promotion will be prominently placed in the exhibitor and partner directory on the IAA TRANSPORTATION website as well as in the IAA App. This guarantees a high reach among trade fair visitors and participants.
Interactive participant approach: Design appealing promotions that not only inform participants, but also actively invite them to interact. Examples could be: "Visit our stand for a free ballpoint pen" or "Take part in our stand raffle and win attractive prizes".
Increased stand attractiveness: By prominently advertising your offers and promotions as part of the promotions, you increase the attractiveness of your trade fair stand and increase the likelihood of high-quality visitor contacts.
Simple implementation: The booking and design of your promotions is uncomplicated and flexible. You have control over the content and duration of your promotions so that they can be optimally integrated into your overall trade fair strategy.

Make your special offers and promotions the topic of conversation at the IAA TRANSPORTATION and use the "Promotions" advertising format to communicate effectively and in a targeted manner with trade fair visitors. Book your promotions now and ensure an unforgettable appearance at the world's leading platform for transportation and logistics.

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€750.00*

Prices excl. VAT

Product information

INCLUDED FOR EXHIBITORS

By participating in IAA TRANSPORTATION, you have automatically acquired basic media access.

Your basic media listing ensures visibility in all exhibitor and partner directories (web/app/print):

• Company name with address and contact details

• Company abbreviation, hall, and stand number in all hall plans

• Classification in up to four product categories

Present your company and solutions comprehensively:

• Company description & social media links

• Web links (e.g., product pages, configurators)

• Multimedia files

Increase visitor traffic at your stand:

• NEW 2026: Announcement of planned exhibitor events

• NEW 2026: Promotions to advertise stand-related benefits (e.g., coupons, giveaways, special offers)

Efficiently acquire and qualify leads:

• NEW 2026: Unlimited contact persons listed in the exhibitor profile (increases contact options in the networking)

• NEW 2026: FREE IAA Lead Scan in the IAA TRANSPORTATION App for easy lead capture and processing

• NEW 2026: Exhibitor area to manage your own team and all media-related functions

To make the best use of the media basic entry options for your exhibitor profile, we offer you a personal marketing onboarding session as an online meeting (approx. 60 min).

The invoice for the Media Entry is issued directly by the German Association of the Automotive Industry (VDA); further media services are billed by the service provider Corussoft GmbH.