Top Visibility Package

Company logo in all digital directories

Create a strong first impression across all digital touchpoints.

Show your company logo as a prominent and recurring branding element within all digital directories of IAA TRANSPORTATION (Web/App). Your logo appears alongside your company profile and ensures immediate recognition as users browse exhibitors, partners and products.

This format strengthens your brand presence across the digital ecosystem and reinforces visual consistency at every relevant user touchpoint.

Your Benefits
• Logo visibility in all digital Exhibitor and Partner Directories (Web/App)
• Strong first impression within search and overview pages
• Recurring brand exposure during user navigation
• Increased recognition within the IAA TRANSPORTATION environment

Ideal for companies seeking consistent and professional brand visibility across all digital channels of IAA TRANSPORTATION.

Company logo in the hallplan

Stand out within the digital hall plan.

Display your company logo directly within the digital hall plan of IAA TRANSPORTATION and ensure that visitors instantly recognise your company and stand location. Your logo enhances orientation while simultaneously strengthening your brand presence within the hall overview.

This format supports targeted visitor navigation to your stand and improves your visibility within a highly frequented exhibition environment.

Your Benefits
• Logo placement directly within the digital hall plan
• Increased visibility of your stand location
• Improved orientation for visitors
• Stronger brand presence within the hall overview

Ideal for companies aiming to enhance discoverability and reinforce their brand presence directly within the hall environment.

Key visual header – Exhibitor and Partner Directory

Stand out from the standard and create a strong visual impact.

With the Key Visual Header, you can prominently showcase your central campaign visual within your digital company profile in the official Exhibitor and Partner Directory of IAA TRANSPORTATION. The large-format header image gives your profile a distinctive visual identity and ensures a professional, high-impact presentation.

Use this space to sharpen your brand positioning, highlight key messages or visually reinforce your current communication focus.

Your Benefits
• Prominent large-format header within your company profile
• Strong visual differentiation from standard profiles
• Clear reinforcement of brand positioning and campaign focus
• Professional and cohesive digital presentation

Ideal for companies looking to elevate their digital presence and clearly differentiate themselves within the Exhibitor and Partner Directory.

Top-of-the-list exhibitors A-Z

Place your company profile at the centre of attention.

Position your company in the first row of the Exhibitor and Partner Directory A–Z as one of the top exhibitors, including a direct link to your company profile. This ensures maximum visibility – no exhibitor search within the directory will bypass your profile.

The top placement is displayed across all digital profiles of IAA TRANSPORTATION (Web/App), guaranteeing enhanced reach and continuous exposure within the Exhibitor and Partner Directory.

Your Benefits
• Placement in the first row of the Exhibitor Directory A–Z
• Direct link to your company profile
• Maximum visibility in every exhibitor search
• Display across all digital profiles (Web/App)

Ideal for companies aiming to significantly increase discoverability and position themselves prominently within the digital environment of IAA TRANSPORTATION.

Exclusive Advertising Tile – Exhibitor and Partner Directory (Lobby)

Highlight your company at the heart of the IAA TRANSPORTATION digital environment.

Highlight your company in the heart of our Exhibitor and Partner Directory, the Lobby. This prominent placement offers unparalleled visibility to website visitors and is a great way to attract attention before, during and after the event.

Your Benefits
• Central visibility: Your customized advertising tile will be placed in the Lobby, the central hub of the Exhibitor and Partner Directory. This ensures that your company is seen by every visitor searching for exhibitors or enquiring about the event.
• Customized design: Customize your tile graphically to effectively showcase your brand, a specific product or service. Use images and short, concise messages to capture visitors' interest.
• Direct link to your presence: With one click, the tile is linked directly to a page of your choice – be it your company website, a specific product page or a promotional page tailored to the IAA.
• Maximum reach and interaction: Benefit from the high visitor frequency in the Exhibitor and Partner Directory and increase your chances of interacting with potential customers and partners.

This exclusive advertising opportunity is perfect for exhibitors who want to strengthen their brand presence at IAA TRANSPORTATION and effectively set themselves apart from competitors. Secure your tile in the Exhibitor and Partner Directory and take the first step toward a successful event presence.

Tell Your Story

Showcase your brand in a high-impact story format within the IAA App.

With the “Tell Your Story” feature, you can present your brand message in the Story section of the IAA TRANSPORTATION App for one or multiple days. Your short video is prominently teased on the app homepage and played in full-screen mode once users click on your story.

The vertical story format ensures strong attention within a modern, mobile-first environment. On the day of publication, your story can be accessed an unlimited number of times, providing maximum visibility within the app ecosystem.

Ideal for product launches, event announcements, live impressions or targeted call-to-actions during the event.

Your Benefits
• Placement within the Story section of the IAA TRANSPORTATION App
• Teaser on the app homepage
• Full-screen video playback for maximum attention
• Unlimited views
• Modern, mobile-driven communication format