Visitor-Guide
Advertisement on the Back Cover of the Visitor Guide – Full Page Maximum brand visibility on the exclusive back cover of the Visitor Guide. Position your brand with a full-page advertisement on the back cover of the official printed IAA TRANSPORTATION Visitor Guide. The back cover is one of the most prominent advertising placements within the guide and offers premium, long-lasting visibility among all visitors. As the final page of the Visitor Guide, your message remains highly visible throughout the event and often well beyond it. Your Benefits • Exclusive placement on the back cover of the Visitor Guide • Maximum visibility among visitors • Premium brand presentation within the official IAA TRANSPORTATION environment • Long-lasting advertising impact beyond the event itself • Ideal placement for image campaigns, products, or corporate messaging Included • 1x full-page advertisement on the back cover of the printed Visitor Guide Note: Available for purchase till July 30, 2026.
Advertisement on the Inside Back Cover of the Visitor Guide – Full Page Premium visibility on one of the most eye-catching pages of the Visitor Guide. Present your brand with a full-page advertisement on the inside back cover of the official printed IAA TRANSPORTATION Visitor Guide. This exclusive placement is among the final pages viewed by attendees and ensures a lasting impression among visitors. The Visitor Guide is used extensively throughout the event and is often retained afterwards as a reference and orientation tool. Your Benefits • Prominent placement on the inside back cover of the Visitor Guide • High visibility among visitors throughout the event • Long-lasting brand presence beyond the event itself • Premium presentation of your brand, products, or campaigns • Exclusive advertising impact within the official IAA TRANSPORTATION environment Included • 1x full-page advertisement on the inside back cover of the printed Visitor Guide Note: Available for purchase till July 30, 2026.
Advertisement on the U2 Page of the Visitor Guide – Full Page Maximum attention on one of the most prominent placements in the Visitor Guide. Present your brand with a full-page advertisement on the U2 page of the official printed IAA TRANSPORTATION Visitor Guide. The U2 – the inside front cover – is one of the most eye-catching advertising placements and guarantees exceptional visibility among all visitors. The Visitor Guide accompanies attendees throughout the entire event and is often retained and used even after the exhibition. Your Benefits • Exclusive premium placement on the U2 page of the Visitor Guide • Maximum visibility immediately upon opening the guide • High-quality brand presentation within the official IAA TRANSPORTATION environment • Long-lasting advertising impact beyond the event itself • Ideal placement for campaigns, products, or corporate messaging Included • 1x full-page advertisement on the U2 page of the printed Visitor Guide Note: Available for purchase till July 30, 2026.
Advertisement in the Visitor Guide – Full Page A lasting impression for every visitor to take away. Place your full-page advertisement in the official printed IAA TRANSPORTATION Visitor Guide and showcase your brand in a highly visible, premium environment. The Visitor Guide serves as a key orientation tool for attendees throughout the event and is often kept and used even after the exhibition. With a full-page advertisement, you maximize your visibility and create a lasting impression among your target audience. Your Benefits • Full-page brand presence in the official Visitor Guide • High visibility among trade visitors and industry professionals • Long-lasting advertising impact beyond the event itself • Professional presentation of your brand, products, or services Included • 1x full-page advertisement in the printed Visitor Guide Note: Available for purchase till July 30, 2026.
Advertisement in the Visitor Guide – 1/2 Page A lasting impression for every visitor to take away. Place your half-page advertisement in the official printed Visitor Guide of IAA TRANSPORTATION. The Visitor Guide accompanies attendees throughout the entire event and is often kept and used as a reference after the exhibition. Your advertisement allows you to present your brand, products, or key messages in a high-quality environment while achieving long-lasting visibility and impact. Your Benefits • Premium advertising placement in the official Visitor Guide • Direct communication with trade visitors and industry professionals • Long-term visibility beyond the event itself • Professional brand presentation within the IAA TRANSPORTATION environment • Ideal opportunity to promote products, services, or campaigns Included • 1x half-page advertisement in the printed Visitor Guide Note: Available for purchase till July 30, 2026.
Company logo in the hallplan Stand out within the digital hall plan. Display your company logo directly within the digital hall plan of IAA TRANSPORTATION and ensure that visitors instantly recognise your company and stand location. Your logo enhances orientation while simultaneously strengthening your brand presence within the hall overview. This format supports targeted visitor navigation to your stand and improves your visibility within a highly frequented exhibition environment. Your Benefits • Logo placement directly within the digital hall plan and the Visitor Guide (if booked by July 30th 2026) • Increased visibility of your stand location • Improved orientation for visitors • Stronger brand presence within the hall overview Ideal for companies aiming to enhance discoverability and reinforce their brand presence directly within the hall environment.
Visitor Guide Entry – Alphabetical Exhibitor Directory Additional brand visibility in the official visitor guide of IAA TRANSPORTATION. Present your company logo in the alphabetical exhibitor directory of the printed IAA TRANSPORTATION Visitor Guide. The Visitor Guide serves as a central orientation tool for attendees throughout the event and is used extensively during the exhibition. By placing your logo alongside your exhibitor entry, you increase brand visibility and strengthen your presence directly at the point of interest. Your Benefits • Placement of your company logo within the alphabetical exhibitor directory • Additional visibility in the official printed Visitor Guide • Direct brand presence throughout the entire event • Professional presentation within the official IAA TRANSPORTATION environment • Enhanced visitor orientation combined with effective brand exposure Included • 1x Logo placement within the alphabetical exhibitor directory of the printed Visitor Guide Note: Available for purchase till June 30, 2026.